So my copy of “Reality in Advertising” by Rosser Reeves arrived today. Which I’m very excited about btw. Not only is it out of print but copies of it currently sell for hundreds of dollars on Amazon. It’s from 1961, still in good condition and from the first Borzoi edition. You might have [...]
Continue reading...Tuesday, September 18, 2007
The giants of advertising you can watch right now over at Yahoo. Bill Bernbach Doyle Dane & Bernbach (DDB) View webcast Burt Manning Chairman Emeritus of J. Walter Thompson Worldwide View webcast Alan Pottasch Pepsi Creative Consultant View webcast Leo Burnett Leo Burnett Agency View webcast Bill Marsteller Former CEO of Marsteller Advertising View webcast David Ogilvy Founder and CEO of Ogilvy & Mather View webcast 1 View webcast 2 George Gallup Founder Gallup Organization View webcast Tom Messner MVBMS Euro RSCG View [...]
Continue reading...
Wednesday, February 13, 2008
2 Comments